TheLAL Privacy Policy

1. Collection of Information

We collect a variety of information to provide and enhance the services offered through TheLAL. This includes information voluntarily provided by you when creating an account or submitting property-related data, as well as information collected automatically through your use of the Platform.

Personal identifiable information may include, but is not limited to, your full name, phone number, email address, residential address, and any other data you provide during the registration or property listing process. We may also collect documents and details related to real estate properties such as ownership certificates, land records, valuation data, and geolocation information.

In addition, we automatically collect technical information, including your device type, IP address, browser type, operating system, date and time of access, referring URL, pages visited, and interactions with features on the Platform. When you interact with TheLAL AI, our proprietary AI tool, we collect the queries you enter, the responses provided, and any subsequent feedback you submit to improve the AI’s performance and ensure responsible usage.

2. Use of Information

The information we collect is used primarily to operate and improve the Platform and its features. We use your personal information to create and manage your user account, communicate with you regarding your account and services, and assist you with platform-related inquiries. The data is also used to power the Platform’s artificial intelligence systems, including but not limited to real estate property discovery, comparison, analysis, and personalized suggestions.

We may use property-related data to enhance visibility of listings, generate market insights, and offer data-driven recommendations. However, we clarify that any insight or recommendation generated by TheLAL AI or other tools is for informational purposes only and must not be construed as legal, investment, or financial advice. The user remains solely responsible for evaluating and acting upon such recommendations.

We also use your data for internal analytics, bug detection, fraud prevention, and security enhancements. Furthermore, where legally required, we may use your data to comply with applicable laws and respond to lawful requests from governmental or regulatory authorities.

3. User Responsibility and Limitation of Liability

Although we strive, to the extent commercially feasible, to verify the authenticity and accuracy of property listings and related documents submitted to the Platform, TheLAL does not guarantee the truthfulness, completeness, or legal standing of such materials. Our verification processes are limited and should not be interpreted as a certification or endorsement of any particular property, document, or user.

We explicitly state that Land Asset Technologies Private Limited shall not be held liable for any misrepresentation, fraud, or illegal conduct carried out by users of the Platform. All users are strongly advised to conduct independent due diligence, consult professionals (e.g., legal advisors, property valuers), and verify documents personally before entering into any property transaction based on information accessed via the Platform.

4. Disclosure and Sharing of Information

We do not sell or rent your personal information to third parties. However, we may share your data with third-party service providers who assist us in the delivery of our services, such as hosting services, AI analytics providers, cloud storage partners, verification agencies, and customer support tools. These third parties are bound by contractual obligations to maintain confidentiality and protect your data as per industry standards.

We may also disclose your data to government authorities, regulatory bodies, or legal advisors when required to comply with applicable laws, court orders, or legal processes. In the event of a merger, acquisition, reorganization, or sale of assets, user information may be transferred as part of the business assets to the successor entity, in compliance with applicable data protection laws.

We may share anonymized or aggregated data, which does not personally identify you, for research, business analytics, or product development purposes.

5. Cookies and Tracking Technologies

The Platform may use cookies, web beacons, tracking pixels, and other related technologies to enhance user experience and understand user interactions. Cookies help us remember your preferences, provide a personalized experience, and analyze how users engage with the Platform.

We may also disclose your data to government authorities, regulatory bodies, or legal advisors when required to comply with applicable laws, court orders, or legal processes. In the event of a merger, acquisition, reorganization, or sale of assets, user information may be transferred as part of the business assets to the successor entity, in compliance with applicable data protection laws.

Most browsers allow you to control cookies through their settings. However, disabling certain cookies may impact the availability and functionality of the Platform.

6. Data Storage and Security Measures

We are committed to protecting your personal data and employ commercially reasonable and industry-standard security practices to safeguard it against unauthorized access, alteration, disclosure, or destruction. These include encrypted data transmission (SSL), secure server environments, regular system audits, and access controls.

We may also disclose your data to government authorities, regulatory bodies, or legal advisors when required to comply with applicable laws, court orders, or legal processes. In the event of a merger, acquisition, reorganization, or sale of assets, user information may be transferred as part of the business assets to the successor entity, in compliance with applicable data protection laws.

Despite our efforts, no method of data transmission over the Internet or electronic storage can be guaranteed to be 100% secure. Therefore, while we take all reasonable precautions, we do not warrant absolute data security.

7. User Rights and Data Access

Depending on the jurisdiction and applicable laws, you may have certain rights with respect to your personal data. These may include the right to:

• Access the data we hold about you;
• Request correction or updates to inaccurate or outdated information;
• Request deletion of your data, subject to certain legal limitations;
• Withdraw your consent to data processing where applicable;
• Request transfer of your data to another service provider.

To exercise any of these rights, you may contact our Data Protection Officer using the details provided below. We will process your request in accordance with applicable laws and within the legally permitted timeframe

8. Data Retention Policy

We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal, regulatory, or contractual obligations. Once the data is no longer required, it is securely deleted or anonymized.

However, certain usage data and anonymized insights may be retained indefinitely for analytics, performance improvement, and AI model training, provided that such data cannot be linked back to an identifiable user.

9. Children’s Privacy

The Platform is intended for use only by individuals who are 18 years of age or older. We do not knowingly collect or solicit personal information from minors. If we become aware that personal information has been collected from a user under 18 years of age, we will delete such data promptly.

10. Changes to this Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time. Changes will be effective upon being posted on the Platform. Users are encouraged to review this policy periodically to stay informed of our privacy practices

11. Governing Law and Jurisdiction

This Privacy Policy shall be governed by and interpreted in accordance with the laws of the Republic of India. All disputes arising out of or relating to this policy shall be subject to the exclusive jurisdiction of the courts in Indore, Madhya Pradesh.

Contact Us

If you have any questions or concerns about our Privacy Policy, please contact us at:

Land Asset Technologies Private Limited

Email: [email protected]